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Publisher: QYResearch


Published Date: 2019/2/28



Denim jeans  are trousers typically made from denim fabric. They are now a very popular article of casual dress around the world. They come in many styles and colors. However, denim blue jeans are particularly identified with US culture, especially the United States Old West. As well, although denim jeans are mostly known as a fashion garment in the 2011s, they are still worn as protective garments by some individuals, such as cattle ranch workers and motorcycle riders, due to their high durability as compared to other common fabrics.



Because the raw material denim fabric does not demand for high technology, and it is a typical labor oriented industry, the production is not controlled by several leading companies, whereas thousands of producers exist in China, and larger numbers of denim jeans companies rely on this industry globally. This industry is fragmented. It is characterized by hundreds of and thousands of suppliers. Levi Strauss & Co. is the global market leader in this market but it faces competition from a large number of players. The other major players in this report include VF Corporation, Diesel S.p.A, PVH Corporation, Uniqlo, Gap, H&M., etc.



On the basis of product type, the Regular Fit is projected to account for the largest revenue market share during the forecast period, and Slim Fit occupied more market share yearly, with 43.87% market share in 2017.



With the development of e-commerce platform in recent years, sales of stores are declining. Many enterprises have chosen to close some stores, and some companies even declare bankruptcy, such as American Apparel, True Religion Brand Jeans, Papaya Clothing, Gymbore, GandernMountain, etc. We predict that the share of Internet sales will increase in the future, but for some well-known brands, retail stores are necessary.



The market is not only influenced by the price, but also influenced by the product performance. The leading companies own the advantages on better performance, more abundant product’s types. Looking to the future years, prices gap between different brands will go narrowing. Similarly, there will be fluctuation in gross margin.



The global Denim Jeans  market is valued at 48100 million US$ in 2018 is expected to reach 63400 million US$ by the end of 2025, growing at a CAGR of 3.5% during 2019-2025.



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